Social Identity Theory

Social identity surmisal Who am I? This frequently asked headspring is hard to, or cant be answered. As individuals, genes that we inherited define us, and the characteristics we have distinguish us from others. However, as true isolation is impossible to find in the ripe world, we have to count in another factor when delimitate people complaisant context and its influence on individuals. Henri Tajfel and  joke Turner invented Social Identity Theory in the mid-seventies and 80s (Taifel and Turner 1998). This theory is integral explaining how cordial group influences individuals in explaining why people show all kinds of behaviors within their groups and abut discriminations against out-groups as a part of social identity processes. The near understandable and straightforward concept of Social identity theory is that people prefer the behavior that corresponds to the social group they buy the farm to. Since social group can be classified by age, gender, culture, or just about anything, social identity theory is seen nearly everywhere on this planet.

For example, thirty something women watch gender and the City while teenage girls go for Gossip Girls, racy school girls take sewing class while boys wishing to play sports, and Asians want their skin color to be as light as possible while Caucasians want themselves suntanned both to meet the standard of beauty of their respective cultures. Moreover, individuals be intrinsically motivated to achieve positive distinctiveness, which means the want to fit in the group and to distinguish from the out-groups. People intentionally choose behaviors, which emphasize their social group traits, to enhance their social identity. For example, (school pride) (racism in a certain time). Often times, the value displace on the behavior matters more than the behavior itself. To enhance their social identity, or in other words, to achieve higher circumstance in their social group, people sometimes choose behaviors that scrap with their ideals. -... If you want to get a full essay, order it on our website: Ordercustompaper.com

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