Challenges Faced by Novartis Bangladesh

CHALLENGES FACED BY NOVARTIS BANGLADESH




Executive Summary

The fellowship chosen for conducting this comprehend is Novartis (Bangladesh). Inspite of being the 4th largest Pharmaceutical guild in the world, in Bangladesh NOvarts holds the 19th position. This report analyzes, in details, the challenges faced by Novartis slice operating in the Bangladesh Market. Among the different factors creating obstacles the most prominent wholenesss be the political, socio-cultural, legal and technological factors, which are the determinant factors for the survival of this company in its constant struggle against the other leading ho expenditure servant pharmaceutical companies of Bangladesh. Finally, we have provided some possible recommendations that Novartis Bangladesh can use in order to deal with some of the challenges they are currently facing in the Bangladesh Market.


Table of Contents:

1. Introduction………………………………………………… pg.1

2. Company Background……………………………………… pg. 2

3. Challenges faced by Novartis Bangladesh………………….. pg. 5

4. Recommendations…………………………………………… pg.9

5. Conclusion…………………………………………………... pg.



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Introduction



One distinctive feature of the Pharmaceutical Industry in Bangladesh is that both local anesthetic and multinational companies are operating at the same outperform in the industry. Both local and multinational companies are enjoying the leads and the neck-to-neck rivalry among these companies is a constant fight for survival in the market. strike but true, many multinational companies are facing a tough competition from our local manufacturers and are being unavailing to retain their competitive advantage.



The pharmaceutical industry in Bangladesh is one of the most developed hi-tech sectors within the countrys economy. In 2000, there were 210 licensed allopathic drug-manufacturing units in the country, out of which only 173 were on active production; others were either closed down on their own or suspended by the...If you want to compass a full essay, order it on our website: Ordercustompaper.com



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