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Since my sales director has changed his title to selling director cod to my advice, it becomes my responsibility to share him my knowledge rough marketing and curb him some advices.
As a marketing manager, it is important for him to derive the concepts, roles, importance and benefits of marketing. In fact, market is much different from sales even though these two can be regarded as a continuous cultivate. Sales is about matching the consumer convey with the product there by creating profit while marketing is about identifying and meeting those needs. Sales and marketing are intimately interrelated and both aim at increasing revenue. Marketing generates prospects in the market and sales converts these prospects into purchases and orders.
Marketing aims to know and insure the customer so well that the product or swear out fit him and sell itself. So it can reduce salespersons trend and facilitates the selling process. The primary goal of a company is of fall getting profit as much as they can. barely without a well structured marketing strategy, there is a fat chance of achieving this goal.



Marketing can be and then defined as a set of processes for creating, communicating, delivering values to the customers and for managing customer relationships in ways that benefit the organization and its stakeholders. Marketing process consists of identifying needs of the customer, developing innovative products, promoting the product and creating awareness about the product among the consumers.
Selling is of course an important task only when selling efficiently is much more important. Marketing acts as a base for achieving efficient selling. It aims at longer footrace and greater profitability. Since competitions between rival firms has become ferocious present tense and so selling in traditional way merely not enough. Then the firms must adopt marketing concepts. done marketing, one can understand the customers and also the competitors more and hence, he can take advantages...If you want to get a copious essay, order it on our website: Ordercustompaper.com



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