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Tuesday, November 27, 2012

Nike

Submitted to: Prof. Dr. Atilla D?CLE [pic] YEDITEPE UNIVERSITY FACULTY OF ECONOMICS & ADMINISTRATIVE SCIENCES DEPARTMENT: logical argument ADMINISTRATION COURSE: BUSINESS POLICY & STRATEGIC MANAGEMENT Term Project NIKE incorporation [pic] submitted by SECIL IZGE I?IK ECE SISMANOGLU AHMET KONUR HAKAN YUZEL NIYAZI SAHINBASOGLU OUTLINE 1. History a. Current Performance 2. Corporate G everywherenance a. Board of Directors 3. Strategic Purpose a. charge Statement b. Vision Statement 4. Advertisements 5. Brand Portfolio of Nike 6. Nikes Competitors 7. Business Structure 8. Key inner and External Factors That Influence Success of Nike 9. Product/Market magnification Grid 10. SWOT Analysis Frame Work of NIKE 11. 7s Model of NIKE 12. trade Strategy 13. Marketing Aspects 14. Porters 5 Forces 15. Financial Statements a. yearbook Income Statement b. Annual Balance Sheet 16. Ratios 17. Bibliography NIKE INCORPORATION 1. HISTORY a. Current Performance The Nike Foundation is a 501 non-profit arrangement based in Beaverton, Oregon, USA.
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The Foundation is dedicated to giving the earths neediest girls the opportunities to lead full, active lives and contributes to fighting poverty by dint of investments in adolescent girls. They embrace innovative corporate benevolence that uses their passion, voice and resources to support sustainable, community-based change. They sell their products to retail accounts, through NIKE-owned retail stores, and through a mix of independent distributors and licensees, in over 160 countries around the world. Non-U.S. sales (including non-U.S. sales of Cole Haan, Converse, Exeter Brands Group, Hurley, NIKE Bauer hockey game and NIKE Golf) accounted for 53 percent of total revenues in fiscal 2006, compared to 54 percent in fiscal 2005 and 53 percent in fiscal 2004. They estimate that they sell to more than 27,000 retail accounts removed the... If you want to get a full essay, order it on our website: Ordercustompaper.com

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